Our staff is usually fully clothed in Varusteleka, but there was one constant exception: they wear jeans, and we didn't have them. We fixed this fault by making Good Ol' Proper Jeans. As the blue model had a good welcome, here's a pair in classic black and with button fly instead of a zipper!

• No nonsense classic model
• High waist, almost straight leg
• Button fly

Model update 2022: the latest jeans are made of a heavier fabric. The old models have the fabric weight (9.5 oz) indicated, and the new versions are phased in size by size.

In short, these are what jeans are supposed to be: durable, comfortable, clean trousers. These fit even if you're not a slim-legged hipster who hangs his trousers halfway down, and there definitely is no stone washing or ready-made holes!

Then there's the price too. These are good quality jeans, made in Finland/Estonia. Jeans don't need to cost hundreds of euros.

Jeans cut like they used to be

Right now it seems to be fashionable to sell jeans only to skinny-legged people, with waists so low that people literally show their underwear. We don't like that. Furthermore, we have lots of well-muscled men, overweight men, and well-muscled overweight men who simply don't fit modern jeans because of their massive thighs and calves. Like the saying goes in Finland, if you can't buy it, you have to make it yourself. Perkele.

These jeans have what is nowadays called a high waist, which is not high at all if you're seen military surplus. The waist ends just below the navel. The pants are straight, so there's well enough room for thighs and calves without making these baggy. You might be even able to fit boots under them although these aren't really boot-cut jeans. Button fly and six belt loops - the loops are large enough for wide belts too.

Proper material

The problem with jeans is that if it's not "slim fit", it's made of some pre-washed or pre-torn crap. That is not the case with these! These actually look like a pair of new jeans shorts with a nice indigo shade. The only treatment these have had is the removal of starch, and that's it. This means they're also pre-shrunk, so you don't have to worry about that either. The label on the backside is made from leather.

The material is 79% cotton, 20% organic cotton, and 1% elastane. Weight: 458 g/m² / 13.5 oz.

These are very comfortable and pretty hard-wearing. The metal parts on these are nickel-free, and the fabric has a Stay Black treatment.

Made in Finland/Estonia

The subcontractor is the Finnish company MASI - the paperwork is done here, while the sewing work and finishing washes are made just over the gulf in Estonia, still within EU.